A new pouf joins the successful Softbay collection – already consisting of two models of beds, sofas and an armchair – adding a new comfortable, stylish element. Softbay Pouf features a one-piece unit with clean lines, enriched by visible criss-cross stitching that ends at the paperclip-shaped corner feet typical of this collection. A central button creates a dynamic effect on the surface of the ottoman evoking the traditional crafting of the upholstery. The inner structure is made of birch plywood combined with solid fir and elastic straps to increase the product’s comfort level. Softbay Pouf perfectly matches the other elements of this line that are already in the catalogue and reproduces their style, details and refined design, offering the possibility of extending the range of this collection in harmonised interior design projects.
Giuseppe Viganò is a product designer and art director. He dedicates himself to the industrial design of furniture products and to the art direction of companies in the sector.
Giuseppe Viganò also provides consultancy for the creation of catalogues and personally manages photography, together with communication and advertising. Giuseppe Viganò Studio collaborates with various companies in the design industry, following partners from product design to prototype development and art direction. Innovation and creativity push Giusppe Viganò to use new materials that inspire him to create new products and collections. For Porada he has designed, among many other complements, the iconic Ara armchairs and the Softbay sofa.
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